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Featured News

CTV’s Power Couple: New Evidence Shows Home Screen and Video Ads Are Better Together

Home screen ads in CTV deliver consistently strong results, but marketers shouldn’t treat this format as strictly a standalone opportunity, according to a new Partner Intelligence study from Omnicom Media Intelligence - the research arm of global media management group…

June 11, 2026

Recent News

Apr 27, 2018

OMD’s Kerry Perse: Why Brands Need to Diversify When They Rely Upon Other Platforms

This article was originally published by Adweek. The recent Facebook and Cambridge Analytica scandal, as well as the looming rollout of GDPR, are sending the marketing…

Apr 25, 2018

Meet the CEOs: OMG Indonesia’s Rajat Basra

This article was originally published by Marketing Interactive. While there are those who spend their nights wondering about their position in the corporate ladder, unravelling the…

Apr 23, 2018

Resolution Media’s George Manas Comments on Amazon’s Ad Business

This article was originally published by Digiday. Amazon’s advertising business may have been absent from the company’s annual shareholder letter last week, but ad revenue continues…

Apr 17, 2018

Hearts & Science’s Kathleen Brookbanks On Rebooting Media’s Hiring Culture

This article was originally published by Beet.TV Kathleen Brookbanks knows the future is mobile – she just has to hire for it. The chief operating officer of Omnicom’s…

Apr 16, 2018

IRI and OMG Announce Preferred Partnership for Annalect Data and Analytics Division

This article was originally published by Business Wire IRI, a global leader in innovative solutions and services for consumer, retail and media companies, and Omnicom…

Apr 12, 2018

Blockchain Tokens May Solve Ad-Tech Challenges? OMG’s Jonathan Steuer Thinks So

This article was originally published by Beet.TV Bitcoin isn’t the only beneficiary from blockchain, the underlying technology that powers decentralized cryptocurrencies and, potentially, a whole…

Apr 9, 2018

Q&A: Hearts & Science COO on Building Company Culture in the #MeToo Era and the Threat of Consultancies

This article was originally published by Adweek In just two years of existence, Omnicom Media Group’s Hearts & Science has become a force in the…

Apr 6, 2018

According to New OMG Study, Consumers Expect the Same from Brands as They Do Friends

This article was originally published by Campaign US Research shows brands should focus on five key areas to attract all generations. Get your Gen X, Gen…

Apr 5, 2018

OMG’s John Swift Comments on NBCUniversal’s New Measure for Multi-Screen Viewership

This article was originally published by Variety NBCUniversal said it would offer a new measure of how many people see advertising associated with its programming, no…

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